Mineral Water
Since the creation of the Planet there is a requirement of pure drinking water, which is the lifeline for human beings and other creatures of the world. Over the years world population has the scarcity of potable water which has been on the rise due to increase in population world over, it has become difficult for a common men to have pure drinking water for their consumption, as the resources of drinking water world over is on a decline, majority of the population world over is moving to the bottled water as its become one and only source to have pure drinking water..
The demand of bottled water is high but resources are low to meet the demands of the growing market, looking at this the idea of introducing good mineral water to meet the demands of the growing market, firstly in India and later to the International market was inspired, however extensive study was done on the marketing of the product, by highly qualified marketing team, to introduce a mineral water which would redefine the purity of the lifeline of human beings.